Writing Style
Composition and style
- Start with your audience
- Create an outline
- Use AIDA
- Try some empathy
- Use rhetorical triangle
- Identify your main theme
- Use simple language
Presentation
Four Principles of Great Presentation
- Understand your audience
- Prepare your content
- Deliver confidently
- Control your environment
Monroe's motivated sequence
- Get attention
- Establish the need
- Satisfy the need
- Visualize the future
- Action
Types of stories
- Who i am stories
- Why i'm here
- Values in action stories
- I know what you're thinking stories
Communication Basics
Communication Process
- Source
- Encoding
- Channel
- Decoding
- Receiver
- Feedback
To plan your communication
- Understand your objective
- Understand your audience
- Plan what you want to say and how to convey the message
- Seek feedback
Choosing the right channel
- The sensitivity and emotional content
- How easy it is to communicate detail
- The receivers preference
- Time constraint
- The need to ask and answer questions
7 Cs of communication are:
- Clear
- Concise
- Concrete
- Correct
- Coherent
- Complete
- Courteous
Body Language
First Impression and Confidence
- Posture
- Eye Contact
- Gesture with hands and arms
- Tone of voice
Difficult meetings and defensiveness
- Hand gestures small and close to body
- Facial expression minimal
- Body physically turned away
- Arms crossed
- Eyes maintaining little contact
Working with groups and disengagement
- Heads are down
- Eyes are glazed
- Writing or doodling
- Slumped in chair
Lying
- Eyes maintaining little or no contact
- Hand or finger in front of mouth
- Body turned away
- Breathing rate
- Complexion changes
- Perspiration
- Voice changes
Questioning Techniques
Questions are a powerful way of
- Learning
- Relationship building
- Managing and coaching
- Avoiding misunderstandings
- Defusing a heated situation
- Persuading people
Common Questioning Techniques
- Open and Closed ended
- Funnel Questions
- Probing Questions
- Leading Questions
- Rhetorical Questions
Story Telling
- Who am I
- Why I'm here
- Teaching
- Vision
- Values in action
- I know what you are thinking
Rhetorical Triangle
- Rational Appeals (Logos)
- facts
- case studies
- statistics
- experiments
- logical reasoning
- analogies
- anecdotes
- authority voices
- Emotional Appeals (Pathos)
- belief in fairness
- love
- pity
- greed
- lust
- revenge
- avarious
- Ethical Appeals (Ethos)
- trustworthiness
- credibility
- reliablity
- expert testimony
- reliable sources
- fairness
